Working in both business to business and business to customer environments, our qualitative research is about participants having the opportunity to story tell, giving us rich thematic data and generating insights that are difficult to achieve from within the business. One-to-one discussions deeply explore stakeholder and customer experiences and expectations, providing insights needed to inform strategy.
Customer Strategy
We don’t just gather insights, we provide guidance on how customer insights fit with your existing customer and business strategy; whilst we can think big picture for you, one of the most important ways we help our clients is in understanding how to take insights and operationalise them for immediate sustainable impact.
Stakeholder Strategy
From government to supply chain partners, through to corporate sponsors and everything in between, stakeholder voices have the potential to shape your business. Our unique qualitative research methodology helps you understand what your stakeholders are thinking and feeling and aligns your business strategy to what is important to you and your partners.
Complaints Management
Complaints are an important window into your business with management of dissatisfaction impacting heavily on customer retention and staff engagement. We are experts in legislative and regulatory compliance, best practice handling techniques and resolution of difficult and sensitive complaints.
Stakeholder and Customer Leadership
We deliver short relevant bespoke education focussed on positioning Executives and Senior Leaders to ask the right questions and take the right actions on stakeholder and customer engagement strategy. We position leaders to ask the questions that shape a business to be customer experience and insights led.
Online Customer Engagement Training
See our Tools page for learning and development programs that focus on how to listen to, understand and engage with consumers.